The Magical Story of Building a Gaming Company: Getting Dressed and Parking Cars by bestselling author Alok Kejriwal. The book is an adrenaline-charged, minute-to-minute, nail-biting business adventure of Alok Kejriwal’s fourth entrepreneurial venture—Games2win. Games2win has been creating car parking and dress-up games online with the aim of becoming India’s most successful casual gaming start-up in the global market. The Walt Disney Company acquired Alok’s previous company.
Each chapter in this book captures Alok’s real-life experience of building, scaling and routinely failing in his venture. The book throbs with adrenaline as Alok thrills readers with stories of his website traffic vanishing in thin air, his games getting stolen, his arrest and his partner’s amazing creation of ‘invisible’ ads. Getting Dressed and Parking Cars is not a book glorifying a successful start-up but a journey of business adventures that celebrates the spirit of ‘starting something’. Think of it as a playbook for professionals and entrepreneurs to create something new.
About the author
Alok Kejriwal is a Mumbai-based serial digital entrepreneur and is currently the CEO and co-founder of Games2win. His first two companies, contests2win.com and Mobile2win, pioneered digital gaming and promotions in the world. The Walt Disney Company later acquired Mobile2win. Besides being a businessperson, Alok is an Art of Living teacher and regularly facilitates meditation and breathing workshops. He has been practising meditation for the last thirty years. Alok’s first book, Why I Stopped Wearing My Socks, was a bestseller and won the C.K. Prahalad Best Business Book prize at the2019 Bangalore Business Literature Festival. He is also a motivational speaker and has spoken at various corporate conferences, as well as at the Wharton School, the Harvard Business School, IIMs and IITs. Alok takes a keen interest in mentoring emerging entrepreneurs and writes a popular daily blog #dhandhekibaat on Facebook and LinkedIn.